Issue # 113, 2-Jun-2005
ISSN 1447-4956
Copyright 2005 Jason Anderson. All rights
reserved worldwide
http://www.achievenetprofits.com/
Hello again, and welcome to this weeks
letter. I hope this week has treated you well so
far.
I have the horrible suspicion that I'm coming
down with something. I'm not really sure what -
it doesn't feel like a cold. I'm just feeling
generally 'blah' (I'm sure that's a real word
;-) ), I've got a headache, slight nausea,
etc.
Still, I'm sure I'm not going to die, and
with any luck I'll feel better tomorrow!
* * *
Marlon Sanders has just recorded a short (30
minute) free conference call with the unusual
title of "Do You Have Alligators In Your Pond?".
You can access the call for free at...
http://www.achievenetprofits.com/alligators
* * *
Like myself, I'm sure you've been focusing on
building up your online income in your business.
But just because the Internet is now a huge part
of everyday life doesn't mean that the offline
world has disappeared!
http://www.achievenetprofits.com/triplewealth
You see, self-made multimillionaire Paul
Counsel earned his money using offline methods.
But now he's gone online to teach those same
methods to others. Best of all, many of the
concepts he teaches can be applied to your own
online business!
His story is inspiring, and the information
he has to offer could be the missing piece of
the puzzle that allows you to reach your
dreams.
http://www.achievenetprofits.com/triplewealth
* * *
This weeks condensed interview is from James
Martell. James is a super affiliate - almost all
his (very large) online income comes from sales
as an affiliate for other companies.
In contrast to many Internet marketing
experts, James does very little in the Internet
marketing field. He doesn't promote other
Internet marketing products, and the only
"newsletter" he publishes is a paid audio
newsletter.
James has his supporters and his detractors
(I'm a supporter), but if you ignore the advice
he has about affiliate marketing then in my mind
you're crazy :-)
ANP: What has been your worst
mistake in affiliate marketing? What did you
learn (and change) from that mistake?
James: Two mistakes come to mind.
The first is the cross linking of my websites
in an effort to increase link popularity and
PageRank resulting in having a number of my
sites de-listed by Google.
The second is hosting a few of my sites
with a cheap $4.95 per month hosting company
who had technical problems over the same
weekend the Google spiders visited my sites.
This resulted in a temporary de-listing. In
total, I saved about $15 -- but, lost $10,000
due to lost traffic for that month.
Ouch!!
ANP: You seem to promote a lot of
programs that are through Commission
Junction. Why is this? Do you promote
programs outside of Commission Junction?
James: Primarily I focus on
Commission Junction because of good tracking
and reporting, a huge selection of merchants
(advertisers), a 1-800# for questions (rare
these days), plus timely commission payments.
Another feature is that their merchants are
required to set-up an escrow account to
ensure commissions. In short, dealing with
them is a pleasure.
However, I do promote other programs, such
as LinkShare and BeFree and a large number of
independents.
ANP: At least one prominent Internet
marketer has pronounced 2-tier programs as
dead, and MLM (or similar) as the way of the
future for affiliate programs. What are your
thoughts?
James: Most MLM people I know are
struggling. Even the successful ones have an
income ceiling and are plagued with anxiety
about losing their downline. And the
regrettable truth is that every distributor
-- successful or not -- is entirely subject
to the policy whims of their companies.
However, as a successful affiliate
marketer, I'm the one in control. If I don't
like the policies of any given merchant
they're gone with the click of a mouse! Also,
unlike many in MLM, I'm never at risk of
losing my income simply because I wish to
promote another company. In fact I currently
earn the bulk of my income from a diverse
network of over 100 merchants.
But, overall, the MOST important thing to
me is that as an affiliate marketer I NEVER
have to annoy family or friends with a
recruiting pitch. Whereas, with MLM,
recruiting is the lifeblood of your
growth.
Now, I don't mean to knock the MLM
industry, because I, too, participated for a
few years in the insurance industry as a
networker. In fact, two of my most
influential business mentors, Art Williams
and Hubert Humphry -- two MLM geniuses --
taught me much about how to succeed in life
as well as business. But, I was never totally
comfortable with the perceived negatives
mentioned above.
ANP: Mini-sites and themed sites are
often mentioned as two popular ways of
promoting an affiliate program. What are your
thoughts on each of them?
James: In most cases, a well
organized 50 -100 page site will easily out
rank a 2-5 page mini-site based on shear
content alone. In addition, you can target
more keywords relevant to your topic, thereby
generating more traffic. And the money is in
the traffic!
ANP: What are the three most common
mistakes that you see people new to affiliate
marketing make, and what should they be doing
instead?
James:
1. Many new affiliate marketers carefully
build each page of their new website, then
begin to panic and start second-guessing
themselves because they haven't yet shown-up
in the search engine search results. They
wonder what "they did wrong" and begin
changing, modifying, tweaking and undoing
their carefully completed pages only to
discover that all they needed to do was give
the search engines a little time to complete
their task (4-8 weeks is a good rule of
thumb). A simple solution is to leave each of
the completed pages alone and to add new
content (articles) to the site instead of
wasting time undoing what they did right in
the first place.
2. Listening to anonymous "experts" in
chat rooms is another common mistake made by
new affiliates. More times than not, the
implementation of that "advice" is usually
regretted by the new affiliate. A simple
solution is to find one expert and to follow
their advice precisely.
3. Building multiple sites on the same
topic is also a common mistake. Instead of
focusing their efforts on one great site they
dilute their efforts over many sites. For
example, a good friend of mine has created 20
sites on the topic of loans. In contrast, I
have a student of my manual who has create
one site on loans. This student dramatically
out earns my good friend by staying focused.
-- James Martell, http://www.jamesmartell.com
Well, that's it for me this week. Don't
forget to have a look at the information Paul
Counsel is offering - you won't regret it.
http://www.achievenetprofits.com/triplewealth
I hope you have a great week, and look
forward to the next time we meet.
Cheers,
Jason
"Once you get rid of the idea that you
must please other people before you please
yourself, and you begin to follow your own
instincts - only then can you be successful. You
become more satisfied, and when you are, other
people tend to be satisfied by what you do." --
Raquel Welch
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Copyright 2005 Jason Anderson. All rights
reserved.
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