Achieve Net Profits

Interviews with successful Internet marketers

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Issue # 113, 2-Jun-2005

ISSN 1447-4956
Copyright 2005 Jason Anderson. All rights reserved worldwide

http://www.achievenetprofits.com/



Hello again, and welcome to this weeks letter. I hope this week has treated you well so far.

I have the horrible suspicion that I'm coming down with something. I'm not really sure what - it doesn't feel like a cold. I'm just feeling generally 'blah' (I'm sure that's a real word ;-) ), I've got a headache, slight nausea, etc.

Still, I'm sure I'm not going to die, and with any luck I'll feel better tomorrow!

* * *

Marlon Sanders has just recorded a short (30 minute) free conference call with the unusual title of "Do You Have Alligators In Your Pond?". You can access the call for free at...

http://www.achievenetprofits.com/alligators

* * *

Like myself, I'm sure you've been focusing on building up your online income in your business. But just because the Internet is now a huge part of everyday life doesn't mean that the offline world has disappeared!

http://www.achievenetprofits.com/triplewealth

You see, self-made multimillionaire Paul Counsel earned his money using offline methods. But now he's gone online to teach those same methods to others. Best of all, many of the concepts he teaches can be applied to your own online business!

His story is inspiring, and the information he has to offer could be the missing piece of the puzzle that allows you to reach your dreams.

http://www.achievenetprofits.com/triplewealth

* * *

This weeks condensed interview is from James Martell. James is a super affiliate - almost all his (very large) online income comes from sales as an affiliate for other companies.

In contrast to many Internet marketing experts, James does very little in the Internet marketing field. He doesn't promote other Internet marketing products, and the only "newsletter" he publishes is a paid audio newsletter.

James has his supporters and his detractors (I'm a supporter), but if you ignore the advice he has about affiliate marketing then in my mind you're crazy :-)

 
ANP: What has been your worst mistake in affiliate marketing? What did you learn (and change) from that mistake?

James: Two mistakes come to mind. The first is the cross linking of my websites in an effort to increase link popularity and PageRank resulting in having a number of my sites de-listed by Google.

The second is hosting a few of my sites with a cheap $4.95 per month hosting company who had technical problems over the same weekend the Google spiders visited my sites. This resulted in a temporary de-listing. In total, I saved about $15 -- but, lost $10,000 due to lost traffic for that month. Ouch!!


ANP: You seem to promote a lot of programs that are through Commission Junction. Why is this? Do you promote programs outside of Commission Junction?

James: Primarily I focus on Commission Junction because of good tracking and reporting, a huge selection of merchants (advertisers), a 1-800# for questions (rare these days), plus timely commission payments. Another feature is that their merchants are required to set-up an escrow account to ensure commissions. In short, dealing with them is a pleasure.

However, I do promote other programs, such as LinkShare and BeFree and a large number of independents.


ANP: At least one prominent Internet marketer has pronounced 2-tier programs as dead, and MLM (or similar) as the way of the future for affiliate programs. What are your thoughts?

James: Most MLM people I know are struggling. Even the successful ones have an income ceiling and are plagued with anxiety about losing their downline. And the regrettable truth is that every distributor -- successful or not -- is entirely subject to the policy whims of their companies.

However, as a successful affiliate marketer, I'm the one in control. If I don't like the policies of any given merchant they're gone with the click of a mouse! Also, unlike many in MLM, I'm never at risk of losing my income simply because I wish to promote another company. In fact I currently earn the bulk of my income from a diverse network of over 100 merchants.

But, overall, the MOST important thing to me is that as an affiliate marketer I NEVER have to annoy family or friends with a recruiting pitch. Whereas, with MLM, recruiting is the lifeblood of your growth.

Now, I don't mean to knock the MLM industry, because I, too, participated for a few years in the insurance industry as a networker. In fact, two of my most influential business mentors, Art Williams and Hubert Humphry -- two MLM geniuses -- taught me much about how to succeed in life as well as business. But, I was never totally comfortable with the perceived negatives mentioned above.


ANP: Mini-sites and themed sites are often mentioned as two popular ways of promoting an affiliate program. What are your thoughts on each of them?

James: In most cases, a well organized 50 -100 page site will easily out rank a 2-5 page mini-site based on shear content alone. In addition, you can target more keywords relevant to your topic, thereby generating more traffic. And the money is in the traffic!


ANP: What are the three most common mistakes that you see people new to affiliate marketing make, and what should they be doing instead?

James:

1. Many new affiliate marketers carefully build each page of their new website, then begin to panic and start second-guessing themselves because they haven't yet shown-up in the search engine search results. They wonder what "they did wrong" and begin changing, modifying, tweaking and undoing their carefully completed pages only to discover that all they needed to do was give the search engines a little time to complete their task (4-8 weeks is a good rule of thumb). A simple solution is to leave each of the completed pages alone and to add new content (articles) to the site instead of wasting time undoing what they did right in the first place.

2. Listening to anonymous "experts" in chat rooms is another common mistake made by new affiliates. More times than not, the implementation of that "advice" is usually regretted by the new affiliate. A simple solution is to find one expert and to follow their advice precisely.

3. Building multiple sites on the same topic is also a common mistake. Instead of focusing their efforts on one great site they dilute their efforts over many sites. For example, a good friend of mine has created 20 sites on the topic of loans. In contrast, I have a student of my manual who has create one site on loans. This student dramatically out earns my good friend by staying focused.

-- James Martell, http://www.jamesmartell.com

 

Well, that's it for me this week. Don't forget to have a look at the information Paul Counsel is offering - you won't regret it.

http://www.achievenetprofits.com/triplewealth

I hope you have a great week, and look forward to the next time we meet.

Cheers,
Jason

 

"Once you get rid of the idea that you must please other people before you please yourself, and you begin to follow your own instincts - only then can you be successful. You become more satisfied, and when you are, other people tend to be satisfied by what you do." -- Raquel Welch

  


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Copyright 2005 Jason Anderson. All rights reserved.

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