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Issue # 90, 12-Sep-2004

ISSN 1447-4956
Copyright 2004 Jason Anderson. All rights reserved worldwide 

http://www.achievenetprofits.com/



I hope this weeks (late) issue finds you well, and that you'll find something useful here for your online business.

Spring has hit here in Tasmania. I always love the change in the air that spring brings about. The mornings are crisp, but not too cold, and the sun is bright, but not too hot.

Of course, the other thing that spring brings is gardening. I'm not a huge gardening fan (although I don't mind looking after a vegetable garden if I have the time). As a result, our back yard had begun to resemble a jungle :-)

But my parents finally had enough with my attempts at creating a new Amazon forest here in Australia, and over the last few weeks they've been helping me to clear it out. Much as I hate to admit it, having a "clear" back yard does look much better than a jungle :-)

Marina and I have even been inspired to do some work in the front garden, and yesterday we replanted a small section of weeds/bare dirt with conifers, covering the gaps in between them with pine bark. And we even have plans to make a small rock garden.

Who knows - maybe I'll get into this gardening thing yet! :-)

***

I've put together a quick special that I think you'll be interested in. You can now buy a number of recently released products at a much reduced price. They all normally sell for $20-$25 each, but for now I've priced them all at $12.50 each.

The products available are:

  • How To Start And Run An Online Forum For Free
  • How To Run A Professional Ezine For Free
  • How To Run A Profitable Auction Business With No Inventory
  • How To Run Professional Online Customer Support For Free
  • Instant Web Quiz Generator

To find out more, simply visit http://www.achievenetprofits.com/special/

***

This weeks interview snippet comes from Michael Green. I'm sure you've heard of him before - he has created over 18 info-products (and counting :-) ), and is also the owner of the "How-To" forum (easily one of the most popular, if not THE most popular, forum on Internet marketing).

Continuing the accidental theme that I've begun over the last few weeks, I interviewed Michael on how he creates his info-products. He shared some interesting tips for people creating their first product.

One set of tips he passed on that caught my eye was how to choose a price for your product. This can be a tricky area - here's what Michael had to say.

 

Pricing is a tricky business and I'll be releasing a product in the future called "How To Price a Product".  It's a combination between art and science and is driving by how I feel about the potential for my product. Do I want a small number of owners (price it high value) or masses of owners (price it low value).  I tend to levitate towards somewhat higher prices.

Price has to be built and justified. You can't just pin a high price on an average product. In marketing terms that means spending time developing why the price is not only right... but an absolute bargain.

I usually do this by comparing the potential upside of owning a particular product.  Let's say that the potential maximum gain by owning a product is a business which earns an extra $10,000 this year (now that's a moderate claim to make I think), well if the product is then selling for just $47, then price justification has taken place.

Pricing is about much more besides. What your competition is doing. What the market place will bear. How much development time you've had for the product. There are all sorts of factors and you need to weigh them all up. It's a big subject - hence the future toolkit.

--
Michael Green has created an online business empire by selling informational toolkit products. Now, for the very first time, he's revealing the secrets that make him a page #1 ClickBank marketplace sensation!  Pick up your copy today at http://www.createandsellproductsonline.com/

 

Michael's interview joins the collection of 82 interviews, 247 downloads (many with reprint rights), 23 discounts and 975 minutes of training videos that are part of the membership site. Find out how you can access these items now by visiting http://www.achievenetprofits.com

Anyway, that's about it for me this week. I hope you have a great week, and I'll see you next week (hopefully not this late again!)

Cheers,
Jason

 

"Be not perturbed at being misunderstood; be disturbed rather at not being understanding" -- Chinese proverb

  


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Copyright 2004 Jason Anderson. All rights reserved.

We accept no responsibility whatsoever for the content, profitability or legality of any published articles or advertisements contained within Achieve Net Profits.

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