Achieve Net Profits

Interviews with successful Internet marketers

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Issue # 74, 16-Mar-2004

ISSN 1447-4956
Copyright 2004 Jason Anderson. All rights reserved worldwide 

http://www.achievenetprofits.com/



Welcome to another issue of the Achieve Net Profits Letter. I hope this weeks issue finds you well. If you've joined us through the "Great Creative Fountain.Net eBiz Contest" then a very big welcome to you!

(and everyone else of course :-) )

Speaking of the contest, the lucky winner in the end was Dixie Elise Hickman. Dixie, if you didn't get my email about your prize, please email me and I'll sort it out straight away.

 

Marina (my wife) and I got a bit of a bombshell last week, and it's certainly been on my mind since we found out. She went to the optometrists last week to get her eyes checked, as she had been having some problems while using her computer. We figured she just needed to get glasses, and everything would be ok.

Imagine our surprise when the optometrist announced that she had cataracts! (she's only 27)

The good thing is that its a relatively simple procedure these days to correct (although Marina doesn't like the idea of someone poking things in her eye - and to be honest I don't blame her!) And we have health insurance, so it shouldn't cost us *too* much.

But it certainly came as a shock to us!

If you ever start to have even the slightest problems seeing - don't put it off. Go to the optometrist ASAP! The news might not be the best, but if they can fix it early on it can only be good.

 

Anyway, before we look at this weeks interview snippet, I want to mention a "beta test" that will be happening next week that could interest you.

You might have heard the name June Yeap a lot in the last week or so. That's because June runs a membership site where people who join are able to take advantage of discounts she's negotiated with other people. It's gotten rave reviews from many people.

As a new addition to her site, June has put together a rather interesting piece of software (PC only). What her new software does is tell you instantly when she's organized a new discount for you.

So you don't have to rely on getting an email (which could be filtered out), or check a particular web page regularly (which can be a chore)!

June's looking for people willing to try out the software for a week (for free), and let her know what they think of it.

If it sounds interesting to you, you can find out all about it at:

http://www.achievenetprofits.com/discountalert

 

With my mind on other things this last week, I haven't done the chasing up that I should for the (five) interviews I currently have underway. So none of them are ready yet (sigh!)

As I don't have a new snippet to share with you this week, I've hunted up a real gem from an interview I did late last year with Rick Adams.

Rick is the author of "Costly Online Blunders", a rather unique book where he convinced 19 Internet marketing experts to share their biggest mistake with the world (so we all know what not to do! :-) )

As this was Rick's first book, he had the unique perspective of having done everything, but still remembering what it's like to not know where to start. This is his advice for *anyone* who is thinking about creating their own book:

 

Find someone that can be your mentor throughout the process. This will take some work and may cost you some dollars. People just don't want to give away their time for free. So you may have to buy their products, pay them for some consulting time, etc. It can be done.

Remember that every top Internet marketer gets hundreds of emails a day from a lot of people wanting advice, free consulting, etc. They just don't have the time or desire to give away free time or advice. You have to earn it and the best way is to buy one of their products. Then send an email and ask a question. Start a dialogue. Subscribe to their newsletter and send in a few comments. This will take some time but you will establish a relationship with them. You may want to consider attending an Internet seminar where they are speaking. Meet them in person. I did that and it really does help.

You have to spend some money to make some money. No way around that.

You need to pick an idea that is new or different from others. When I interviewed Jim Edwards, he asked me what my USP (Unique Selling Proposition) was. I stumbled and gave him a lousy answer. I hadn't spent the time defining how my ebook was going to be unique, to make people buy it.

How was I going to position it to save money for people, make money for people, save their time, do more in less time, etc. Those are the top benefits to make people buy a product.

I bought 2 ebooks from Jim Edwards that really helped me.

Ebook Secrets Exposed
http://www.costlyonlineblunders.com/ebooksecrets.html

How To Write and Publish An Ebook In 7 Days
http://www.costlyonlineblunders.com/7dayebook.html

Another great product I've just started using myself is Yanik Silver's Public Domain Riches http://www.onlineblunderbuzz.com/publicdomain.html This is a great resource to help you find works that are in the public domain (out of copyright) that you can use to create your own product. I'm working on a couple of golf ebooks using this method.

Creating any product takes work, patience, and persistence. Expect to stub your toe along the way but treat it as a learning experience. Pick a good topic, develop a good marketing plan, work hard, and be persistent. You'll have success.

-- Rick Adams, http://www.costlyonlineblunders.com

(To read the full interview you need to be a member of the Achieve Net Profits membership site. You can join now by visiting http://www.achievenetprofits.com ).

 

Before I go, I want to share a fantastic (and free) resource with you. About a year ago now, Alex Mandossian and Jonathan Mizel held two teleseminars for their clients, where they answered over 50 questions that had been sent in to them.

They didn't just "gloss over" the answers, and they weren't trying to sell their listeners anything. Alex and Jonathan gave in depth answers that really explained what you needed to know.

The great thing is that while you can buy it, they also offer a free RealAudio version. So you can listen to it all and not pay a cent!

I've been re-listening to it this week, and I'd forgotten how much great info they pass on. It's well worth a listen (or re-listen, if you heard it when it first came out).

You can find it at http://www.marketingbraindump.com/

Till next week, I wish you all the best with your online business.

Cheers,
Jason

"Business is simple. Make some stuff and sell it for more than it cost you. There's nothing more to it than that except for a few million details." -- President of International Harvestor

 


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Copyright 2004 Jason Anderson. All rights reserved.

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