Achieve Net Profits

Interviews with successful Internet marketers

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Issue # 45, 29-Jul-2003

ISSN 1447-4956
Copyright 2003 Jason Anderson. All rights reserved worldwide 

http://www.achievenetprofits.com/


IN THIS ISSUE

1. From the Editor
2. Interview - Regena English
3. Resources - Zombie Marketing
4. Final Word


 


1. From the Editor

Welcome to another issue of Achieve Net Profits, brought to you by yours truly and sponsored by... well, no one actually! ;-)

***

I always try to make sure that any product I recommend is of an extremely high quality. I don't want to recommend something just to make a quick buck - that's not just unethical (in my mind), but also a very stupid way to run a business.

While it's easy to see if a product (book or software) is of good quality (you read/use the item first), its hard to tell if a service is high quality. It may start off well, but then develop problems later on.

Unfortunately, I've got to say a service I recommended earlier in the year falls into that category. I've lost confidence in Ultimate Merchant (the company I use to send out this newsletter), and can no longer recommend them.

They've had a number of problems in the last few months, the latest being that subscribing via email (as opposed to using a web form) isn't working... and hasn't since the start of July!

[Update: in the hour since I wrote this, email subscription is FINALLY working again - sort of. While they are sending messages out, the message is being sent as HTML instead of plain text and they have set the font size of the message to 0!]

This incident and other factors mean I'll be moving this list in the next few weeks (probably back onto my own server, using a script I'm testing at the moment). The move shouldn't affect how you receive the newsletter in any way.

***

Many new products being released at the moment seem to be taking advantage of the new multimedia options now available.

What do I mean? I mean books that include (or are solely made up of) movies, audio, or some other type of multimedia presentation. Usually (but not always) you have to view/listen to these files on a server using your web browser - you can't download the files to your computer.

I'm a bit in two minds about this whole new approach. On the plus side (with audio anyway), you can listen to the product while you do other things. So you don't have to sit down and read a book for several hours - you can listen to it while you're cleaning, cooking, working, or whatever.

On the down side... I like to read (and on paper, not the computer screen). Its handy to be able to print out the book and read a few pages whenever I get the chance - perhaps before going to sleep at night, or during ad breaks while watching TV.

Then there's the whole issue of requiring Internet access to view/listen to the content if you aren't able to download it to your own computer.

If you have limited Internet access you might not be able to listen/watch the content (or it may cost you a lot of money to do so). And in a few years time the server might have closed down, meaning you are no longer able to access the content you paid for.

Its an interesting topic that bears watching. I'm not sure if it will become the 'new way' of releasing ebooks online or not. I hope it doesn't totally replace the standard ebook, but I guess time will tell.

***

Thank you to everyone who voted on last weeks interview. There were 15 votes, with a final score of 4.47 out of 5.

Allan's interview was picked as the favorite in the last survey I ran for the newsletter, so I'm not too surprised at the high score it received.

***

And now, on with the show!

The interview this week is with a lady you may not have heard of before. Her name is Regena English. She isn't known in the Internet marketing world because she isn't an Internet marketer.

Regena runs a successful online business & newsletter - http://leatherspinsters.com - for happily single women. In her interview she talks about how she went about setting up the business, the mistakes she made early on, and more importantly what she learnt from them.

Most Internet marketing experts will tell you to be really successful online you need to find yourself a niche (and not Internet marketing, because its too crowded!) This is exactly what Regena did, and I feel you will learn a lot from her story.

The new resource this week is by Bogdan Ravaru, and has the unusual title of "Zombie Marketing". No, Bogdan isn't talking about some shambling undead walking the earth and working in PR firms. He is talking about what you do with the information you learn about marketing. More on this book below.

I hope you enjoy this weeks issue. Don't forget that you can view all the past issues online at http://www.achievenetprofits.com/archive/


How YOU Can Find That "Killer" Idea

This guide will show you 40 different ways to find a profitable idea for ebooks, reports, software - whatever you want to create! Includes bonus audio interviews with Willie Crawford and Yanik Silver. A superb resource.
http://www.achievenetprofits.com/idea/

 


2. Interview - Regena English

Sorry, this interview is no longer available in the archives. It has been moved to the membership site. You can find out more about the membership site (and how to join) by visiting here.

 


The Truth About Selling On The Internet

What to sell, how to sell it, where to find customers, and how to get started. Click for more info.
http://www.achievenetprofits.com/sell1000/


3. Resources - Zombie Marketing

It's an interesting association to make - zombies and marketing. Not two concepts that most people (unless you hate marketers) would put together.

[Come to think of it, you could take the idea and turn it into a bad horror movie. Drat, if only I was interested in shooting movies! ;-) ]

This short (4 page) report by Bogdan Ravaru talks about a possibly controversial topic - why how-to information "enslaves" you.

Of course, Bogdan doesn't just pose the problem and leave it at that. He also passes on his suggestions for how you can cure the problem, and improve your online business as a result.

An interesting and quick read.

This ebook is in PDF, so can be read by most people. A link to the ebook has been added to the "members only" section, along with the existing collection of ebooks, ecourses, and other useful sites.

http://www.achievenetprofits.com/members/

[Subscribers-only area. The password was sent out in the annoumcement message for this issue. If you aren't a Subscriber, the password is also in the Welcome message when you subscribe to this newsletter!]


4. Final Word

I hope you enjoyed Regena's interview - it was certainly enjoyable for me doing the interview - and that you got a lot out of it. At the very least, I hope it inspired you to look for your own niche. It may take some thinking, but I'm sure you'll find one.

And when you become successful in your chosen niche, be sure to drop me a note so I can interview you about it! ;-)

My interview next week is with Chuck McCullough. Chuck makes a very successful living online with affiliate programs (and has also written a book on the common mistakes affiliate marketers make). His interview is very interesting reading.

Till next week, I wish you much success in your online business.


"When a distinguished but elderly scientist states that something is possible, he is almost certainly right. When he states that something is impossible, he is probably wrong." -- Arthur C. Clarke

 

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